In the latest installment of the “Lead The Way” series by Landscapes Golf Management, Scott Wellman, the Director of Marketing and Revenue Management, shares valuable insights on enhancing community involvement through golf facilities. He emphasizes the significance of hosting and promoting charity events on social media to foster engagement and attract a younger demographic. Additionally, Wellman advises partnering with local businesses for sponsorships and incorporating them into club communications, like monthly newsletters, to build community ties. Lastly, he suggests rallying the team around charitable causes, such as food banks or humane societies, to give back to the community through various fundraising initiatives. These strategies not only contribute positively to the community but also benefit the golf facilities by strengthening their reputation and relationships within their local area.
